The owner of Forward Fit reached out to me to help her establish branding for her professional training gig. She came to me with the company name and motto.

She wanted to approach this from a multiple product perspective, so I developed the Forward Fit logo intentionally to be able to accommodate product branding as well and provided her all the image files.

We went through many iterations of concepts to fully develop her branding feel.

At one point, an “arrows” concept was being considered but in the end she went with the strongest idea with a motivating color palette.

• Check out her page at: Forward Fit Loudoun County

It is a real pleasure working with Professional Organizer Jennifer Snodgrass, owner of The Styled Sort. I helped create the initial branding for her startup business, including all the social media images for Instagram and Facebook. Helped her setup her WordPress website. Even generated a file for her to use for a custom monogrammed shirt.

Jenn is doing amazing things with her brand, and is very active on Instagram sharing helpful organization information and lifestyle tips!

I have taken Jenn’s professional headshot a couple times now as well, which she uses in various ways.

• Follow her on Instagram The Styled Sort
• Check out her website at: TheStyledSort.com.

My vision was to have the colorist appear to be working their magic on the comic book art. I intentionally created areas that were not colorized and areas that I wanted visible, I added the actual color back to the art, using an eraser paintbrush, playing with opacities so it blended naturally.

My vision also included wanting the comic book page to “wrap around the entire machine”, with no visual breaks, so I expanded the vector graphic to fit the Game Room Solution’s templates. Then I added the comic book style header title, arcade controls labels, and instructions.

We built the arcade cabinet kit and applied the graphic decals, it turned out awesome.

Game Room Solutions cabinet kit and printed decals: https://gameroomsolutions.com/